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Home > News > Changes to...

Changes to the Shell LiveWIRE Awards in 2011

Exciting things are happening at Shell LiveWIRE in 2011, beginning with important changes to our Awards.

As many already know, since 1982 Shell LiveWIRE has offered the annual Shell LiveWIRE Young Entrepreneur of the Year Award that gives one outstanding young entrepreneur £10,000 for their business. In 2009 they also launched the monthly Shell LiveWIRE Grand Ideas Awards that give up to six cash awards of £1,000 to start-ups.

In 2011 they are going to combine the application process for the Shell LiveWIRE Grand Ideas and Shell LiveWIRE Young Entrepreneur of the Year Awards.

Why are you changing it?

With so many awards aimed at high-turnover businesses and none that specifically seek to help support and encourage the success of smaller, dynamic businesses, Shell LiveWIRE has identified that there is a gap in the support offered to the UK’s young entrepreneurs and is seeking to fill it by combining the Grand Ideas Awards and the Shell LiveWIRE Young Entrepreneur of the Year Award. This will help build an even stronger community of entrepreneurs who can develop, learn, grow and support one another.

Things that are staying the same

If you're aged 16-30 and in your first 12 months of trading, you can still apply online for one of up to 6 x monthly £1,000 Shell LiveWIRE Grand Ideas Awards. The Shell LiveWIRE Young Entrepreneur of the Year Awards process after the ‘Hot 40’ shortlist is announced will remain the same. The Shell LiveWIRE Young Entrepreneur of the Year will still get £10,000.

What is changing?

There will be no separate application process for the annual £10,000 Shell LiveWIRE Young Entrepreneur of the Year Award.

How the new application process will work

Each month, the three Shell LiveWIRE Grand Ideas winners with the highest judges’ scores will automatically be put through to the Shell LiveWIRE Young Entrepreneur of the Year ‘Hot 40’ shortlist.

They will begin the process by taking the top three Shell LiveWIRE Grand Ideas Award winners each month from January 2011 to August 2011, which will fill the first 24 places in our ‘Hot 40’ shortlist.

The other 16 places will be filled by judging the remaining Shell LiveWIRE Grand Ideas Award winners against set criteria and putting the top 16 through.

What does this mean for you?

With the possibility of a £10,000 award on top of the initial £1,000 Grand Ideas Award, this change means that you now have the chance to win even more money and prestige for your business!

Perhaps even more importantly, you will receive fully-funded PR support and the opportunity to be part of a supportive community of like-minded entrepreneurs with whom you can network, seek advice and guidance, and share experiences.

Please note: You must win a Shell LiveWIRE Grand Ideas Award to be considered for the Shell LiveWIRE Young Entrepreneur of the Year Award 2011.

Shell LiveWIRE aims to encourage, support and motivate young people to start businesses. Therefore they would like to reinforce that unsuccessful entrants to the monthly Grand Ideas Awards are encouraged to contact the Shell LiveWIRE team, gain feedback and reapply to the awards. 

There has never been a better time to get your business idea off the ground, and never a better resource to give you the grass roots support, advice and funding you need to get you to where you want to be.

Source: Shell LiveWire

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